Join Our Team at Cliniconex

Position: Senior Demand Generation Marketer

Location: Kanata (Hybrid)

Meet Cliniconex

At Cliniconex, our focus is our customers, our community and our culture. As a small company, we understand the importance of having a team that connects effectively. Whether it’s day-to-day operations or an emergency, teams need to be on the same page, and that’s why we make healthcare communication and collaboration solutions that are as easy as 1,2,3. Easy to implement, easy to use and easy to scale.

Our solution reaches audiences via voice, text or email, strengthens teams with a record of all conversations, and unites a family-centered community through timely, transparent outreach. The result? More time to care.

What You'll Be Doing:

As a Senior Demand Generation Marketer at Cliniconex, you'll play a vital role in developing and executing multi-channel marketing programs that generate leads and drive revenue growth. Your work will contribute directly to our mission of improving patient care by connecting healthcare providers with the right tools, and you'll have the opportunity to shape our marketing strategy and make a real impact on the business.

Your Responsibilities:

• Strategy & Planning: Develop and implement comprehensive demand generation strategies aligned with company goals.
• Campaign Execution: Plan and execute multi-channel marketing campaigns (email, webinars, in-person events, paid media, etc.) to generate qualified leads.
• Relationship Management: Manage external relationships such as web development, content creation, design and agency to optimize demand gen programs.
• Content Distribution: Collaborate with the brand and product marketing team on engaging and informative content that attracts and converts our target audience (e.g., white papers, ebooks, blog posts, case studies).
• Marketing Automation: Leverage marketing automation tools (e.g., ActiveCampaign) to nurture leads and optimize campaign performance.
• Data Analysis & Reporting: Track key metrics, analyze campaign performance, and provide data-driven insights to optimize future efforts.
• Budget Management: Manage the demand generation budget effectively.

What We're Looking For:

We're on the lookout for a passionate and driven individual who:

• Has 7+ years of experience in B2B demand generation, preferably in the healthcare or technology sector.
• Has a deep understanding of digital marketing channels and tactics.
• Is proficient in marketing automation platforms (e.g., HubSpot, Marketo, ActiveCampaign).
• Has a strong analytical mindset and experience with data analysis and reporting.
• Is a creative thinker with excellent communication and project management skills.

Bonus Points for:

• Experience with Salesforce
• Experience with paid media advertising (e.g., Google Ads, LinkedIn Ads)
• Experience in the healthcare IT industry

Perks of Joining Our Team:

• Make a Real Difference: Contribute to a company that is improving patient care.
• Hybrid Work Model: Enjoy a flexible work arrangement with a combination of in-office and remote work.
• Collaborative Environment: Be part of a supportive and dynamic team.
• Professional Development: Opportunities to learn and grow your skills.
• Competitive Benefits: Comprehensive health benefits and generous vacation time.

Ready to Make an Impact?

If you're ready to make a difference and be a part of our dynamic team, we want to hear from you!

Equal Opportunity and Accommodations:

Cliniconex is an equal opportunity employer. We encourage applications from individuals of all backgrounds, races, genders, abilities, and identities.

Accommodations will be provided at all stages of the selection process. Please contact careers@cliniconex.com for any accommodation requirements.